"Start with Why"? Or just start with ChatGPT…

Coffee Mornings with My Byte-Sized Sidekick

As part of my orderly morning ritual - shower, WhatsApp “GM,” coffee, and content strategy consult with my newly created ChatGPT agent, Sovereign Content Studio (still deciding if it’s a he or she), I was told:

“Your blog landing page is your chance to explain the WHY behind your content. Right now, your blurb mostly describes WHAT you do.”

I instantly recognised the reference to the best-selling book Start With Why - which I’d recently read on my return trip to Serbia just a couple of days ago - and was initially impressed to see my byte-sized agent had already woven that philosophy into its thinking. We are now of course in the midst of ChatGPT-5 and it already feels like we’re on the next step towards AI domination (but before we start stockpiling canned goods, let’s keep this light).

Relax: no killer robots here. Just a content strategy session.

The Problem With Blind Reliance

Whilst I was pleasantly surprised, it got me thinking - how much do we rely on an AI agent’s ability to provide us with good information, not just replies we want to hear that can act as a self-fulfilling prophecy?

With so many LinkedIn posts unabashedly published with next to no edits after an AI text dump, I’m left frustrated. It tells me your content is lazy and inauthentic - which means people like me are less likely to be swayed by your proposition or interested in reading your (I mean ChatGPT’s) comments on your apparent specialist subject. [BTW, im not saying dont use AI for content  - I am using it in this post! - BUT use it to enhance and not replace. We want to hear your voice and not your AI bot that certainly has a distinct way of speaking.]

It poses the real questions: How useful and correct is the content? Is there a better way to utilise agents - and for that matter, all automation-type tools at our disposal - whether it’s brainstorming ideas for a new campaign, summarising a research paper, organising meeting notes, generating fresh blog angles, backtesting a strategy, or adding a technical indicator to a chart to enhance your investing methodology?

A Better Way to Work With AI

I think I’ve found a happy medium: one that harnesses the power of AI while still maintaining my thoughts, my voice, my strategy, and my solutions. Treating these agents as a conversation, not just an input–output machine, is key.

There are many times I’ll ask my robot friend why he’s suggesting to do it a certain way. It sparks a back-and-forth: “Convince me why,” or “Why not this way?”, or “Do you have research to back this up?” Approaching ChatGPT as if you are the CEO of your business (or your life) and seeing him as an expert personal assistant is probably the best way to frame it.

Image by studiogstock on Freepik

Trading Parallels: Indicators & Judgment

Much like in trading or investing, you can add some useful technical indicators to your charts to give you more data and therefore more knowledge to enhance your abilities — and your potential returns. But you must also be wary of indicators that look like they work, but in reality, may conflict, confuse, or simply give you false, hype-driven signals.

At Sovereign Traders Academy, we help steer you in the right direction with competent and systematic ways of thinking. We know what can help or hinder you — and can guide your education and investment journey towards better entries and better returns.

 [Side note: In case it was not obvious I also play Badminton]